From Noreena's website...
In ‘Eyes Wide Open’ Noreena Hertz does for decision-making what Daniel Kahneman did for thinking.
Why should you be wary of experts?
Are emails destroying your ability to think?
How do you know which sources of information are credible?
Whose advice should you trust?
‘Eyes Wide Open’ will help you through the data deluge and show you how to make better and smarter decisions.
By weaving together cutting-edge research with real-world examples from Hollywood to Harry Potter, NASA to World War II spies, Hertz constructs a path to more astute and empowered decision-making in ten clear steps. With razor-sharp insight and an instinct for thought-provoking storytelling, she offers counterintuitive, effective guidance for making better choices—whether you are a businessperson, a professional, a patient, or a parent
- Get to grips with a world in hyper-drive
- take a moment to reflect on your decision making today
- See the Tiger and the Snake
- look beyond the obvious, look around, reflect, slow down, different perspectives
- Don't be scared of the Nacirema
- strip down the information, remove anchors, framing, even yourself
- Ditch deference and challenge experts
- what qualifies the expert? look for humble experts, up to date
- Learn from shepherds and shop assistants
- crowd source from those with direct experience, broaden with relevance and judgement
- Co-create and listen in
- listen in, but be careful on extrapolation
- Scrutinise sock puppets and screen your sources
- know your source, especially if claims are extreme, who can help verify, scan
- Overcome your math anxiety
- understand the numbers and ensure appropriate context, is the data whole or cherry picked? how was survey designed?
- Monitor your emotional thermostat
- healthy body for healthy decision making, wait if needed and unplug
- Embrace dissent and encourage difference
- shake up your (social) network, avoiding herding, look for contrarians, diversify teams
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